On The Road With The Wrongbottom's

This social media campaign for the Motor Accident Commission brought five road safety messages in to focus. It shows the Wrongbottom family making key road safety mistakes as they embark on their family trip. MY ROLE: Storyboard, Illustration & Animation STUDIO: The Rowdy Group CLIENT: The Motor Accident Commission of South Australia ART DIRECTION: Becq Hinton

Keep your eyes on the road.

Check Your Load

Be Patient.

Take Rest Breaks

Don't Speed

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